Publishers: Google apparently negotiating a contract with Trulia (Commercial Real Estate Googlemap hack)
Untapped possibilities, potential pitfalls
Caveats
Terms of Service, "commercial use"
Fragile, especially scraping and GreaseMonkey
Bait n' Switch - overdependence leads to vulnerability
Other other people's data - Licensed content (AP, Navteq)
The Big Three #1 Amazon.com
ECS (formerly AWS)
A9 (opensearch)
Mechanical Turk ($)
Amazon gets 10% commission
Historical Pricing ($)
Monthly subscription fee $499 for up to 20,000 requests per month, or $999 for up to 60,000.
Alexa ($)
- First 10k requests/month = free, add'l requests = $0.00015 per
The Big Three #2 Google.com
Web search
Googlemaps
Blogger
Froogle
Gmail, Groups, News (feeds)
AdWords
The Big Three #3 Yahoo.com
Search (Audio, Content Analysis, Image, Local Search, News, Video, Web)
Flickr, Upcoming
Maps (provision excluding handheld devices)
RSS Feeds (including News)
Shopping
Traffic
Recent Examples:
diggdot.us: Digg + Slashdot + Del.icio.us/popular = Popular Links firehose
simplyhired.com: Job listings + Networking + Maps = Rich ways of finding your next job
Book Burro: Firefox Extension (or Greasemonkey script) to overlay price comparisons when viewing a book.
Mashington Post: - direct opening of content to 3rd parties.
Quotes #1
"I can't tell you how excited I am about it (the mashups phenomenon). We know we (Google) don't have a corner on creativity. There are creative people all around the world, hundreds of millions of them, and they are going to think of things to do with our basic platform that we didn't think of. So the mashup stuff is a wonderful way of allowing people to find new ways of applying the basic infrastructures we're propagating. This will turn out to be a major source of ideas for applying Google-based technology to a variety of applications." - Vint Cerf, Internet pioneer and Google's chief Internet evangelist
Quotes #2
"The idea is to make your content mash up ready and to build incentives for people to use your content. "Because you can" is not an incentive. People will use your content when it helps them to either solve a problem or to earn money. Make it possible for people to do both. ...there will be (or already is) a race for content creators to produce material that is exciting, accessible, useful, connected, and legal to redistribute. You used to have 2 customers: advertisers and readers. You (publishers) now have a 3rd: mashers." - Matt McAlister - PM, RSS and Social Media at Yahoo!
Quotes #3
"The hybrid is the signature of our age. It's emblematic of the casualness with which we have established ourselves in real, physical habitats as well as in digital, virtual domains." - Gerfried Stocker, Artistic Director of Ars Electronica